The Top 5 Social Media Marketing Trends For 2015

This entry was posted in on January 12th, 2015 by Harper
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Are you wondering what 2015 might look like for social media marketing? You can ask advice from SEO Agency Singapore .

They will help you resolve your problems and bring customer to you.You need to consider carefully your strategy for 2015. It’s a good idea to combine SEO and Social Media. Many people believe that Social Media has become one of important factors which affect directly your business’s search engine optimization efforts.

 The Top 5 Social Media Marketing Trends For 2015

The Top 5 Social Media Marketing Trends For 2015

1.    Facebook ad pricing will significantly increase

Since Facebook limit the number of posts page fans actually see, the demand for promoted posts and ads start to increase. The demand increase leads to increased pricing. Facebook post reach is dropping and has turned a serious problem. It affects business owners who are using Facebook like a main tool to advertise their products.
According to industry analysts and marketing experts, Facebook ad prices have increased. If your page reaches a few of fans with unpaid posts, you will become nervous. Many brands are ready to pay more to advertise on the social network to reach more fans. In 2014 Facebook ad pricing went up 10% over 2013. This trend is predicted to continue into 2015 as organic post reach continues to fall.

2.     Twitter’s new business advertising model shoot up abruptly

If you are thinking about Twitter, you should not hesitate to use. Because Twitter give businesses more choice and how to pay for in terms of advertising, more small and medium sized businesses will jump on the Twitter ad bandwagon.  In addition, you just pay for certain performance-based actions rather than just clicks.

3.    Google+ will begin to drop

With the failure of Google’s Authorship experiment, Google+ now doesn’t bring any outstanding value.  Twitter, LinkedIn and Facebook are getting develop. After the highly publicized departure of Google+ chief evangelist Vic Gundotra earlier this year, Google+ become fade.

4.    Instagram will become essential for image-based social media marketing

With 200 million monthly users, Instagram has become the network when it comes to image-based social media marketing. According to the Social Media Marketing Industry report, 42% of marketers are planning to increase their use of the platform this year, compared to 38% in 2013.
Instagram will also continue to grow fast, especially with the development of micro-video space. Instagram’s in-feed video advertising appear now, marketers will  have many choice for target their 15-second videos to users. The message of this advertising is based on age, gender and country. This new feature will be a welcome addition for marketers looking to promote their wares to Instagram’s young.

5.    LinkedIn is very important on B2B social network

 The Top 5 Social Media Marketing Trends For 2015

The Top 5 Social Media Marketing Trends For 2015

Most of B2B choose LinkedIn as the top network, and it is predicted that we’ll see the gap between LinkedIn and other networks continue to widen in 2015.
B2C marketers report LinkedIn as being less important than Facebook or Twitter for their marketing efforts. According to the 2014 Social Media Examiner survey, 88% of B2B marketers are using LinkedIn, compared to 89% for Facebook and 86% for Twitter. I believe that 2015 is the year LinkedIn will surpass Facebook for B2B marketing.
A social environment allows people from all over the world to interact with each other through the distribution of thoughts, concepts, and services. Social Media could strongly impact your company’s rankings in the major search engines. Therefore, don’t forget to update and optimize them. Feel free to contact SEO Agency in Singapore to optimize your website.
Source: Retrieved from various reliable SEO websites

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