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Most of people made no effort to optimize their images for Google Image Search. They always find ways to drive traffic to their site but they don’t know that rankings for terms in Google Image Search are very important. It also brings a massive amount of traffic to your sites.
This article will show you how to optimize images for Google Image Search:
1. Alt Text
Alt text or alternate text is an attribute added to an image tag in HTML. It helps search engines understand what an image is about. To include it, you simply add alt=”this is your alt text” to your image tag.
Here’s an example: <img src=”Optimize-Social-Media.jpg” alt=”Optimize Social Media” />
It’s not difficult to help the spiders understand each of your images with alt text.
2. File Name
Title the image with a word or short phrase which describes what is in the image. It’s a good idea to include keywords in your images. You should use a dash (-) between the words in the title – this is commonly interpreted by Google as a space in the filename.
Image Captions doesn’t directly affect search engine rankings. But image captions are important because they are one of the most well-read pieces of content on your entire site. When users search for a term and click on your page, after then bounce back to the search page. Search engines use that as a factor for rankings. What is the main reason? One of the main reason is they don’t satisfy what they were looking for.
4. File Size
Page load time is one of the matters for SEO. Do not make the image file size so large. When you have a large image, and input height and width tags on that image to make the image smaller, people load the large image first, and then the browser resizes it. Therefore, you should use an image editing program to make your image a desired size, and upload that.
Overall, you can see that images can generate a ton of traffic from image-based search engines. This article gives you Steps to optimize images and change your view. In addition, backlink is an essential activity in implementing SEO process, it plays a very important role in increasing traffic to clients’ websites. It’s good to take a look at Tips for Backlink SEO. To understand clearly SEO techniques and build SEO strategy, you can contact SEO Agency in Singapore.
Sources: Retrieved from various reliable SEO websites